To evaluate the effectiveness of OGORI traceability software, businesses can use many different indicators. Below are some important indicators and factors that can be referred to:
1. Revenue
– Revenue growth: Compare revenue before and after software implementation to see if there is an increase.
2. Customers
– Customer return rate: Measures the rate of customers who return to purchase after using a product with traceability information.
– Customer satisfaction: Use surveys to assess customer satisfaction with products and transparency in origin.
3. Counterfeit volume and complaints
– Reduce counterfeit rates: Track the number of counterfeit or fake products detected before and after software implementation.
– Number of complaints: Measures the number of complaints from customers about product quality or origin.
4. Time and process
– Information processing time: Measures the time required to retrieve product information and process customer requests.
– Production and distribution time: Track the time from production to when the product reaches the consumer to evaluate the efficiency of the process.
5. Cost
– Operating costs: Compare production and distribution costs before and after software implementation to determine cost savings.
– Costs associated with complaints: Assess the costs incurred in handling complaints or issues related to counterfeit goods.
6. Transparency
– Supply chain transparency: Measures customer satisfaction with the information they receive about the origin of products.
– Information Completeness Ratio: Tracks the percentage of product information provided that is complete and accurate.
7. Competitiveness
– Market position: Compare the company's position in the industry against its competitors in providing transparent products.
– Market share: Assess the change in the business's market share after implementing the software.
8. Supply chain performance
– On-time order completion rate: Measures the percentage of orders that are delivered on time and without errors.
– Customer responsiveness: Monitors the business's ability to meet customer needs.
9. Brand development
– Brand awareness: Measure customer awareness of a brand through surveys or market research.
– Brand messaging consistency: Assesses the level of consistency in the message the brand conveys regarding product origin and quality.
By tracking and analyzing these metrics, businesses can accurately assess the effectiveness of their agricultural traceability software and adjust their business strategies to achieve optimal results.
